For...the perfect English fairy tale: Temperley London (Notting Hill)
Every bride should make at least one visit to Temperley, which relocated to the Mayfair Temperley flagship last year. The British designer's bridal collections are what English fairytales are made of, replete with wafting tulle, delicate lace and meticulous, twinkling embroidery.
Saturday appointments cost £20, midweek appointments are free of charge; 27 Bruton Street London W1J 6QN, temperleylondon.com
... Both couture bridal and contemporary, boho styles (Kensington)
The Wedding Club in Knightsbridge is an immaculate white playground of designer couture brands, including structured, corsetted and caped masterpieces by Zuhair Murad, Carolina Herrera, Steven Khalil, Georges Hobeika, J’Aton Couture and J’Aton Valentini, as well as silk veils by Homa Bridal. Dresses start from £4,500 and climb up to heady regions of £25,000. For more laidback brides, The Wedding Club's Kensington branch has a modern offering of boho brands including Savannah Miller, Made With Love, Alexandra Grecco and MUSE by Berta, as well as personalised denim jackets, bridesmaid dresses and accessories.
Appointments cost £25-30; The Wedding Club Knightsbridge, 10 Yeomans Row, SW3 2AH; The Wedding Club South Kensington, 37 Thurloe Street, SW7 2LQ
…French chic: The Mews Bridal (Notting Hill)
The Mews Bridal in Notting Hill stocks exclusively French designers with serious savoir-faire. Browse Laure de Sagazan's languid, lacy two-pieces; Delphine Manivet's graceful, modern designs and Donatelle Godart’s fuss-free, wistful gowns, which take their cue from the heady, carefree spirit of Jane Birkin.
Appointments cost £20; 202 Kensington Park Road, London W11 1NR, themewsnottinghill.co.uk
....Modern romance: Halfpenny London (Bloomsbury)
Kate Moss wore a now-iconic Halfpenny London frothy red gown over a leopard print bodysuit for Mario Testino’s 60th birthday party in 2014. The dress is reflective of the founder Kate Halfpenny's knack for creating contemporary gowns with a cool air of Old Hollywood romance. The designer has since enjoyed a meteoric rise in popularity, largely thanks to her collaborative relationships with notable Londoners including Daisy Lowe and Millie Mackintosh. Halfpenny's feather-light confections can be fully customised and she excels in creating add-ons for more simple gowns, from dramatic, frothy skirts and tulle sleeves to a razor-sharp tuxedo jacket.
Appointments cost £30, 10 Woburn Walk, Bloomsbury, London WC1H 0JL
...Contemporary, laidback brides: The Fall Bridal (Hackney)
This east London loft is curated with a modern edit of alternative bridal options. It is the exclusive UK stockist for Melbourne-born Lola Varma Bridal, lauded for its minimalist gowns, and New York's LEIN Studio. You can also browse Lelet NY hair accessories, while further bridal and decor inspiration can be found on The Fall Bridal Instagram account.
Appointments cost £20, 1 Dye House Lane London E3 2TB, thefallbride.com
...Majestic embellishment: Phillipa Lepley (Fulham)
Every wedding dress should be a work of art, but Phillipa Lepley gowns, painstakingly embellished with Swarovski crystals, freshwater pearls and intricate, iridescent beading, sit in a class of their own. The Chelsea-based couturier is world-renowned for her romantic, waist-whittling designs, which have been worn by Alice Naylor-Leyland, Tanya Burr and many a society bride.
Appointments cost £30; 48 Fulham Road, London SW3 6HH, phillipalepley.com
...Dazzling sequins: Jenny Packham (Mayfair)
Jenny Packham's glitzy bridal designs draw on the glamour of the past, be it the decadence of the Roaring Twenties or the slinky silhouettes of the Thirties. Packham is not afraid to weave in marabou feathers, resplendent sequins, tulle capes and bold colour, tailored to magnificent perfection.
Appointments cost £30; 3A Carlos Place, Mount Street, Mayfair, London, W1K 3AN, jennypackham.com
…Absolutely everything: The Wedding Gallery (Marylebone)
The Wedding Gallery is a two-storey bridal mecca, housed in the historic One Marylebone building. Billed as a bridal department store, it caters for everything from dresses and accessories to stationery, party favours, videographers and wedding bands. Explore a diverse selection of designers, from Vera Wang and Oscar de la Renta to contemporary styles by Halfpenny London and Charlie Brear. This is a great and inspiring starting point for any new bride.
Appointments cost £30; One Marylebone Road, London NW1 4AQ the-weddinggallery.com
… Sharp tailoring with an eco-friendly edge: Stella McCartney (Mayfair)
Ever since Stella McCartney designed a bespoke, sleek halterneck dress for Meghan Markle to wear at her evening reception in 2019, the British designer has been a modern bride's go-to for contemporary, subtly sexy dresses and jumpsuits. While there is no longer an official bridal collection, Mayfair flagship boutique showcases plentiful white dresses, tuxedo jackets and ivory sequin slips, thoughtfully made using eco-friendly fabrics.
Appointments are free of charge; 23 Old Bond Street, Mayfair, London W1S 4PZ, stellamccartney.com
...Fashion-forward brides: Grace Loves Lace (Shoreditch)
Australian bridal brand Grace Loves Lace has built a cult following for its cool-girl, bohemian bridalwear, worn by Margot Robbie and Millie Mackintosh. Designs are crafted Down Under using premium French lace and are available to try and buy at the brand's Shoreditch studio. “We stay clear of structured and restrictive designs and fabrics and instead we are all about celebrating our women as effortless, sexy and naturally glamorous,” says founder Megan Ziems. Head here for figure-hugging, off-the-shoulder styles, voluminous fluted sleeves and silky two-piece slips.
Appointments are free of charge; 58/59 Charlotte Road, London EC2A 3QT, graceloveslace.com