british knitwear brands

The British knitwear brands to know this season

26 Sep 2023 | |By Luxury London

Wrap up in cosy cardigans and super-soft sweaters from the UK's finest independent knitwear labels

A new era of needle-wielding designers has transformed the traditional knitted jumper into a directional, flattering and statement piece. These cross-generational ‘It knits’ appeal to mother as much as daughter, from slogan sweaters and Scottish-spun wool cardigans to flamboyant cashmere co-ords. Plus, with many employing sustainable and eco-conscious production and dyeing methods, you can get cosy without the guilt.

As sweater weather hastily approaches, these are the British knitwear brands to know now…

Brodie Cashmere

Founded by mother and daughter team, Anne Marie Holdsworth and Jessica Talpade, Yorkshire-based Brodie creates its colourful knitwear, as the name suggests, entirely from fine cashmere. All of its yarns are sourced from nomadic Mongolian goat herders who have been certified by the Sustainable Fibre Alliance with hairs harvested through hand combing to protect both the integrity of the hair and the welfare of the animal.

When it comes to the designs themselves, Brodie is on a mission to be anything but boring. Its range of jumpers, cardigans, loungewear and accessories come in bold patterns, neon brights and pointelle weaves, turning an everyday knit into a truly statement piece that just gets better with age.


Hope Macaulay

Hope Macaulay’s chunky and funky colourful knits took Instagram by storm during lockdown, boosting the young Northern Irish designer’s eponymous slow fashion brand to cult status in a matter of months. Best known for its vibrant, balloon-sleeved ‘Colossal Knit’ jumpers and jackets, each garment is hand-crafted by the brand’s 15-strong team of knitters and seamstresses using sustainably-sourced yarns, including luxury merino wool and vegan biodegradable nylon. Fans include Gigi Hadid, Naomi Osaka and singer Anne Marie.


Sheep Inc.

sheep inc

Founded in 2019 by friends Michael Wessley and Edzard van der Wyck, Sheep Inc. evolved from a desire to prove that fashion can be the solution, not just the problem, and to make knitwear that looks good, feels good and does good. And while that mission statement may be trotted out every time a brand wants to hastily greenwash its practices, in this case, it rings true – Sheep Inc. is officially the world’s first carbon-negative fashion brand.

Rendered in a rainbow of dopamine-boosting hues, its ultra-soft, hand-finished knitwear is crafted from hypoallergenic, temperature regulating, stain-, odour- and wrinkle-resistant merino wool. Committed to environmentally positive practices, Sheep Inc.’s knit clinic allows you to send in your damaged or worn-out knits for full repair, and thanks to its transparent supply chain, the brand is able to track the provenance of each garment, from the artisan who hand-finished the knit to the farm that provided the wool. You can even connect with an adoptive sheep from that farm by scanning the NFC tag on your Sheep Inc garment.


The Knit Edit

After eight years designing knitwear internationally for some of fashion’s biggest brands, Charlie Millar established The Knit Edit in 2020 with a capsule collection of hand-knitted jumpers, crafted from recycled yarns. Three years and a collaboration with Sheep Inc. later, The Knit Edit’s kaleidoscopic creations are becoming a fast favourite of those in the know. Millar, a lecturer of Fashion and Textiles at Nottingham Trent University, has since released patterns for her designs, allowing anyone with a ball of yarn and a pair of knitting needles to create their own TKE knit at home – a savvy move, considering the speed at which the brand’s one-off designs sell out online.


Alex Gore Browne

Alex Gore Browne creates timeless knitwear with a playful sense of charm and drama. The Central Saint Martins graduate previously worked with Alexander McQueen and Matthew Williamson before launching her own eponymous collection, flourished with buoyant ruffles, bows and sparkly accents. Jumpers are designed in Gore Browne's Cotswold studio and made in the UK and Italy, in an appealing palette of oatmeal, navy, caramel and punchy pinks. She also offers detachable collars, cuffs and bows, which are perfect for adding a pinch of character to your favourite knitwear staples or hairbands. Laura Bailey, Martha Ward and Irene Forte are all part of Gore’s gang, as well as mother-in-law Carole Bamford.



herd knitwear

Knitwear brands don't come much more British than Herd – in fact, the label was founded with the express mission of reinvigorating the wool production industry in North West England. All fleeces are sourced from Lancashire and Yorkshire, with the brand using only fine Bluefaced Leicester wool, which is of comparable quality to cashmere and merino but without the carbon footprint. No toxic chemicals are used in the cleaning or dyeing process either; this really is as sustainable as knitwear comes. Which isn't to say anything has been sacrificed by way of design. Herd offers everything from classic cable knit jumpers, hats and cardigans to vibrant leg warmers, shorts and pretty puff sleeve blouses.



Hades' candy-coloured jumpers for men and women are emblazoned with the names and lyrics of founder Cassie Holland's favourite bands and writers, including Joy Division, Mary Shelley, Devo and X-Ray Spex. Alexa Chung is regularly spotted wearing The Smiths jumper, while the Alphabet knits and Carrington cardigans – finished with surrealist buttons that refashion Greek gods and sea creatures in brightly-hued 3-D resin – are a favourite among fashion editors. Jumpers are handcrafted in small batches in Hawick, Scotland, using hard-wearing merino and lamb’s wool, which is milled in Yorkshire – demonstrating the brand's commitment to supporting British manufacturers.


Chinti & Parker

Founded in 2009 by London-based cousins Rachael Wood and Anna Singh (founder of Pout beauty), Chinti & Parker can arguably be credited with kick-starting the rise of the fashion knit. The British brand's playful cashmere jumpers are boldly spun with stars, neon stripes and zigzag intarsia designs, worn by a phalanx of A-listers including Gwyneth Paltrow, Sienna Miller and Malia Obama. The brand has expanded its repertoire to include slouchy cashmere joggers, fluid wool trousers and slinky rib-knit dresses in neutral colourways, as well as tactile accessories.


Madeleine Thompson

madeleine thompson knitwear

Madeleine Thompson’s trophy knits and cardigans look as much at home on the slopes as they do in the city, designed with a distinctly retro sports-luxe vibe. Thompson, who splits her time between London and Hong Kong, cites Bridget Riley paintings, traditional Chinese silhouettes and American summer camps among her eclectic references and all of her cashmere creations are sustainably produced.


Last of England

last of england knitwear

All-singing, colourful knitwear is not for everyone. If you prefer your cashmere relaxed and understated, then look to Last of England. Founder Tom Heber-Percy launched the brand after failing to find a contemporary knit that matched the enduring quality of a decades-old piece from his father’s wardrobe. The British brand creates unisex jumpers that are designed to be lived in and worn for decades, with a wistful, nostalgic aesthetic. Heber-Percy's sweater-wearing muses include Anna Karina, Gary Cooper and a windswept Brigitte Bardot, perched atop a cliff edge in a man's woolen jumper. Knitwear is made in Scotland in a rich yet low-key palette of grey, bottle green and burgundy and collections are often woven with historic references. Case in point: the laidback Teba jacket, which is inspired by a look originally tailored on Savile Row for King Alfonso, later gifted to the Count of Teba.


Bella Freud

bella freud knitwear

Knitwear veteran Bella Freud needs no introduction. The daughter of artist Lucian Freud and a fixture in London’s creative circles, the British designer worked as a stylist and designer before launching her cult collection of slogan knits in 2007. Freud cooly captures the free-wheeling spirit of the seventies through pop culture references spanning Jane Birkin and Allen Ginsberg, spun with a signature dash of wit. The cult 'Je T’aime Jane’ and ‘Ginsberg is God’ slogan jumpers remain bestsellers, worn by everyone from Alexa Chung to Kate Moss and Laura Bailey.


Read more: The up-and-coming London tailors to know now