Known for its majestic frozen peaks, unique culinary traditions and unrivalled opportunities for adventure, Iceland ranks high on many people’s travel bucket lists – which comes as no surprise to Iceland-based outerwear brand 66°North.

Founded in 1926 to keep the nation’s fishermen protected against its extreme elements, the quality and durability of 66°North’s performance jackets and clothing soon saw it become the outfitter of choice for Iceland’s search and rescue teams.

In the decades since, its garments have been been to some of the earth’s most remote locations and withstood one of its harshest and most unpredictable climates, all while protecting the family, friends and neighbours 66°North counts as loyal customers.

Accordingly, this experience has given 66°North the utmost respect and affection for the natural world, both at home and abroad. It proudly proclaims its products are ‘Made for Life’ and has been awarded B Corporation certification, verifying it meets rigorous social and environmental standards. In fact, with its dedicated approach to creating a circular economy, 66°North hopes to not only minimise harm to the environment but to actively make a net positive impact on the world.

And it wants you to get involved. Luxury London has teamed up with 66°North to give one lucky reader the chance to win a trip to Iceland to discover just what makes the country quite so special. The prize includes two return flights to Iceland, a super-jeep tour of stunning Þórsmörk and, of course, a trip to 66°North’s Reykjavik flagship to pick out a shell jacket each to take home.

To enter simply click on the link below and fill out the form by 12 May 2022, full terms and conditions here. Good luck!

This competition has now closed.